Comparative fault principles apply when both drivers and pedestrians contribute to accidents. Pedestrian violations like jaywalking or ignoring signals create partial fault. Driver duties include yielding at crosswalks and maintaining vigilance. Georgia’s modified comparative fault bars recovery for pedestrians 50% or more at fault. Fault percentages directly reduce damage awards. Factors include visibility, speed, distraction, and right-of-way violations. Children and impaired pedestrians receive greater protection. Surveillance footage often clarifies fault allocation. Insurance claims become complex with shared fault. Strategic considerations include venue selection and jury composition. Urban versus rural locations affect jury perspectives on pedestrian behavior.